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"现代汽车可借鉴本土溯源纪录片策略，用真实产地故事构建品牌资产，强化情感溢价。", "publish_time": "2026-08-26", "thumb": "https://file.digitaling.com/eImg/cover/20260817/20260817152841_40286.jpg", "source_url": "https://www.digitaling.com/projects/375164.html", "platform": "数英", "origin_url": "https://www.digitaling.com/projects/375164.html", "yesorno": "yes" }, { "brand": "南食召", "title": "南食召：寻找家的夏日灵感", "summary": "南食召以「家的夏日灵感」为主题，通过糖水组合、杨梅溯源等内容，传递在家慢度夏日的理念。", "focus_point": "借鉴南食召夏日营销，现代汽车应注重家庭场景体验，融合本土文化，打造情感化用户运营。", "publish_time": "2026-08-26", "thumb": "https://file.digitaling.com/eImg/cover/20260825/20260825180318_69585.png", "source_url": "https://www.digitaling.com/projects/375346.html", "platform": "数英", "origin_url": "https://www.digitaling.com/projects/375346.html", "yesorno": "yes" }, { "brand": "HYROX", "title": "健身圈的马拉松，HYROX背后的社交与消费", "summary": "HYROX以低门槛、高社交体验快速破圈，带动赛事经济和圈层消费热潮。", "focus_point": "现代品牌借鉴HYROX社群运营与场景体验，强化用户归属感，驱动口碑传播。", "publish_time": "2026-08-26", "thumb": 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"https://socialbeta.com/campaign/28358", "platform": "微博", "origin_url": "https://weibo.com/5659134235/Rf8MRbUPf?refer_flag=1001030103_", "yesorno": "yes" }, { "brand": "认养一头牛", "title": "认养一头牛发起「十年播种」企划", "summary": "认养一头牛联合《新周刊》发起「十年播种」企划，邀请会员讲述十年故事，并推出限量牛奶。", "focus_point": "现代汽车可借鉴用户故事化周年营销，通过内容共创深化用户运营与情感连接。", "publish_time": "2026-08-26", "thumb": "https://socialbeta.oss-cn-hangzhou.aliyuncs.com/upload/224935-1787634275.jpg", "source_url": "https://socialbeta.com/campaign/28345", "platform": "小红书", "origin_url": "https://www.xiaohongshu.com/discovery/item/6a866607000000001600bd4b?source=webshare&xhsshare=pc_web&xsec_token=AB1DR8qYaouIVTF9R6pdxtzwj_lEsH1Lqqv4rCwdbgfCE=&xsec_source=pc_share", "yesorno": "" }, { "brand": "欧舒丹", "title": "欧舒丹让诗歌住进大山里", "summary": "欧舒丹教师节公益再启程，联合公益组织向乡村教师捐赠九千份礼物，捐建五间诗歌教室。", "focus_point": "汽车品牌可借鉴长期公益与本土体验，传递温度，深化用户情感连接与品牌信任", "publish_time": "2026-08-26", "thumb": "https://socialbeta.oss-cn-hangzhou.aliyuncs.com/upload/38450-1787647000.jpg", "source_url": "https://socialbeta.com/campaign/28351", "platform": "微博", "origin_url": "https://weibo.com/2659749693/ReU5lDqYn?pagetype=profilefeed", "yesorno": "" }, { "brand": "小红书", "title": "小红书 2026 商业合作伙伴大会景德镇举办", "summary": "小红书2026商业合作伙伴大会景德镇举办，聚焦行业深耕、客户经营与AI能力升级。", "focus_point": "借鉴小红书行业深耕与AI赋能，车企应沉淀经营复利，强化用户运营和数字化。", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://socialbeta.com/campaign/28339", "platform": "SocialBeta", "origin_url": "未提供", "yesorno": "yes" }, { "brand": "京东买药", "title": "京东买药又想出新招劝人减重了？", "summary": "京东买药地铁站投放“超重变形”广告和“有腰求的椅子”，以幽默互动提醒减重。", "focus_point": "现代汽车借鉴线下趣味装置与幽默互动，将产品卖点转为体验，增强用户情感连接。", "publish_time": "2026-08-26", "thumb": "https://socialbeta.oss-cn-hangzhou.aliyuncs.com/upload/224935-1787637616.jpg", "source_url": "https://socialbeta.com/campaign/28349", "platform": "微博", "origin_url": "https://weibo.com/6501165241/Re0z4roL6", "yesorno": "" }, { "brand": "BROOKS 布鲁克斯", "title": "BROOKS 布鲁克斯西南首店落地成都太古里", "summary": "布鲁克斯西南首店落地成都太古里，以巷子文化打造门店，并设快闪空间，推进本土化。", "focus_point": "以在地文化重塑门店，配合快闪互动，深化跑者圈层运营，实现本土化。", "publish_time": "2026-08-26", "thumb": "https://socialbeta.oss-cn-hangzhou.aliyuncs.com/upload/224935-1787557907.jpg", "source_url": "https://socialbeta.com/campaign/28338", "platform": "微博", "origin_url": "https://weibo.com/6160016173/ReHjL6yIz", "yesorno": "" }, { "brand": "爱马仕", "title": "爱马仕用纸箱搭建秋季主题橱窗", "summary": "爱马仕携手艺术家用纸箱搭建秋季橱窗，回望与远行主题传递艺术与工艺融合。", "focus_point": "车企可借鉴艺术橱窗打造沉浸体验，以文化叙事强化用户情感共鸣与本土化认同。", "publish_time": "2026-08-26", "thumb": "https://socialbeta.oss-cn-hangzhou.aliyuncs.com/upload/38450-1787713296.jpg", "source_url": "https://socialbeta.com/campaign/28357", "platform": "微博", "origin_url": "https://weibo.com/5223423947/Rf8OzsSev?pagetype=groupfeed", "yesorno": "" }, { "brand": "an action a day", "title": "AAAD 启动「羊毛回收计划」", "summary": "AAAD 启动羊毛回收计划，回收旧羊毛衣再制成填充物，让用户参与产品循环，践行可持续。", "focus_point": "车企可借鉴羊毛回收计划，建立产品回收再造闭环，深化用户运营与可持续忠诚。", "publish_time": "2026-08-26", "thumb": "https://socialbeta.oss-cn-hangzhou.aliyuncs.com/upload/224736-1787629230.png", "source_url": "https://socialbeta.com/campaign/28340", "platform": "微信公众号", "origin_url": "https://mp.weixin.qq.com/s/MWzQsLK4_7kF017lyNG4yA?scene=1&click_id=1183866581", "yesorno": "" }, { "brand": "科颜氏", "title": "科颜氏和宠物一起实现「贴贴」自由！", "summary": "科颜氏携宠物洗护三件套亮相亚宠展，延伸专业护肤理念至宠物护理领域。", "focus_point": "借势宠物经济，拓展产品线，以场景化体验增强用户互动，实现品牌关爱延伸。", "publish_time": "2026-08-26", "thumb": "https://socialbeta.oss-cn-hangzhou.aliyuncs.com/upload/224736-1787554068.jpg", "source_url": "https://socialbeta.com/campaign/28274", "platform": "微信公众号", "origin_url": "https://mp.weixin.qq.com/s/ijlvMl_Ea4TqVxkQtfV04w?scene=1", "yesorno": "" }, { "brand": "蚂蚁森林", "title": "蚂蚁森林10周年：我在荒漠有棵树", "summary": "蚂蚁森林十周年短片感谢用户种树陪伴，种树的人也在种期待。", "focus_point": "借鉴蚂蚁森林公益养成机制，助力现代品牌强化低碳出行用户运营与情感连接。", "publish_time": "2026-08-26", "thumb": "https://resource.meihua.info/Fk0pVHr1-dgSsMt7v09M6LhxiqUX", "source_url": "https://www.meihua.info/shots/6979039590761472", "platform": "梅花网", "origin_url": "未提供", "yesorno": "" }, { "brand": "Apple", "title": "新款 Mac mini：生产力一飞冲天", "summary": "更强的新款 Mac mini 带着一身神力的 M6 芯片来了，不管什么活，只管放马过来~", "focus_point": "聚焦技术升级打造硬核卖点，以简洁有力的沟通激发用户向往，值得现代汽车借鉴。", "publish_time": "2026-08-26", "thumb": "https://resource.meihua.info/FhABQamGWgS8BD67pFYKg4-tW2P3", "source_url": "https://www.meihua.info/shots/6979018006758400", "platform": "梅花网", "origin_url": "未提供", "yesorno": "" }, { "brand": "Starface", "title": "狂卖10亿片“小星星”，大品牌抢着入局，年轻人带火一个新品类", "summary": "痘痘从被藏起来的瑕疵，变成了要被看见的“星星”。", "focus_point": "将功能品转化为情绪符号，现代汽车可借鉴此思路，以Z世代审美驱动个性化体验营销。", "publish_time": "2026-08-26", "thumb": "https://resource.meihua.info/FrcabWTB-Ln0sbtQBcF1TBgA9Rwl", "source_url": "https://www.meihua.info/article/6977785627952128", "platform": "梅花网", "origin_url": "未提供", "yesorno": "yes" }, { "brand": "RIO", "title": "RIO和田曦薇一起解锁 「甜系微醺 」", "summary": "RIO微醺品牌代言人田曦薇正式官宣，用一个人的小酒开启微醺时刻。", "focus_point": "借鉴RIO以甜系代言人营造情感场景，现代汽车应强化年轻化、个性化体验营销。", "publish_time": "2026-08-26", "thumb": "https://resource.meihua.info/FrDJrHIhMm7B7Y1vkqjyYg0B4E5l", "source_url": "https://www.meihua.info/shots/6972173992707072", "platform": "梅花网", "origin_url": "未提供", "yesorno": "" }, { "brand": "美团买药", "title": "美团买药带来抽象日常小提醒", "summary": "美团买药夏末健康小提醒，遇事儿别硬扛！", "focus_point": "将健康提醒融入日常场景，以抽象趣味内容提升用户共鸣，强化品牌即时购药心智。", "publish_time": "2026-08-26", "thumb": "https://resource.meihua.info/FgCrqGI7lCq_HPU5TotS0OxvlDFk", "source_url": "https://www.meihua.info/shots/6979033787663360", "platform": "梅花网", "origin_url": "未提供", "yesorno": "" }, { "brand": "", "title": "2026 阿麦斯(深圳)国际糖果节盛大举办", "summary": "近日,2026阿麦斯(深圳)国际糖果节在深圳盛大举办。本届糖果节以“快乐+健康”为主题,创新打造 “深圳+江门” 双城联动办会模式,将深圳国际糖果嘉年华沉浸式游园、世界糖果论坛产业对话、全球经销商大会商贸合作,以及江门阿麦斯糖果梦工场实地参访有机串联,吸引来自近50个国家和地区的千余位嘉宾参与。 据了解,本届糖果节相关系列活动将延续至2027年中国春节,后续将在深圳、江门及大湾区多城落地糖果梦工场专场体验、商圈快闪店、路演巡展等多元主题内容。配合2026 “阿麦斯请世界人民吃糖” 全球品牌主题行动,多项重磅品牌举措也将陆续推出。 2026深圳国际糖果嘉年华,是深圳文旅发布的重点活动。由深圳市文化广电旅游体育局、南山区人民政府、华润置地后海运营商联合主办,深圳本土企业阿麦斯冠名支持,实现本土品牌资源与城市文旅活动深度结合。8月21至23日,深圳人才公园化身为梦幻糖果王国面向公众开放。千架无人机在深圳湾畔凌空而起,交织出“阿麦斯请世界人民来深圳吃糖”等璀璨光影,吸引大量市民游客驻足记录,“深圳国际糖果节简直夯爆了”等相关话题迅速登上网络热搜,抖音单话题播放量超千万。 嘉年华现场打造4D快乐交换站、皮乐士甜蜜手工坊、贝欧宝营养探索馆三大主题体验馆,并推出互动游戏、舞台演艺、甜蜜特调吧、IP玩偶巡游等沉浸式体验。活动期间人气持续升温,亲子家庭、年轻消费群体与外地游客参与踊跃,进一步强化了深圳秋日文旅辨识度,也让本土糖果品牌的创新力被更多消费者感知。 会上,阿麦斯食品集团创始人、董事长马恩多以《糖果创新的探索与实践》为题发表主旨演讲,系统分享阿麦斯五大核心创新路径,并指出“企业创新不是一时一地的单点突破,而是体系化、生态化能力的必然结果”。他表示,未来阿麦斯将打造成为全球化生态型企业,为全人类传递快乐与健康的双重价值。同时,阿麦斯愿担当“世界的甜蜜使者”,为中国及全球糖果产业、深圳城市发展贡献产业力量。", "focus_point": "", "source_url": "http://tech.ce.cn/xxfw/202608/t20260826_3171468.shtml", "publish_time": "2026-08-26 13:45:00", "platform": "中国经济网", "thumb": "http://tech.ce.cn/xxfw/202608/W020260826495238165002_ORIGIN.jpg", "origin_url": "", "yesorno": "" }, { "brand": "", "title": "方便食品品牌集体“破圈”，密集发力二次元漫展", "summary": "今年夏天，国内方便食品头部品牌不约而同地做了一个共同动作：向二次元、粉丝文化等垂直圈层密集发力。\n8月15日至16日，成都炽元熊数字游戏动漫展在成都世纪城新国际会展中心举行。据主办方公开数据，往届展会面积约22000平方米，单日人流超过4万人次，单日COSER及摄影相关人次超过1.06万，到场KOL超过300位，合作展商超过90家。同期，上海一场面向泛二次元创作者粉丝的见面会也在筹备，阿宽将作为品牌支持单位出现在合作名单中。\n这并非孤例。据不完全统计，2025年下半年至2026年年中，已有多个方便食品品牌以不同形式出现在漫展、粉丝活动、二次元内容创作者的合作体系中。对整个行业而言，这是一轮有意识的集体破圈。\n圈层营销：不是选择题，是生存题\n方便食品品牌为什么要集体涌向二次元圈层？答案在消费人群结构的迁移里。\n18至25岁年轻消费者在方便食品类目的购买频次和客单价均呈上升趋势。方正证券《方便食品品类细分研究报告》显示，Z世代贡献了方便食品约65%的销量，且更倾向于阿宽、自嗨锅这类通过差异化创新建立认知的新兴品牌。餐里眼研究院数据显示，仅酸辣粉一个品类，2025年消费人次就突破18.63亿，其中15至39岁人群贡献了80%的消费。\n这个群体有一个鲜明特征：对品牌的认知渠道高度分散且高度垂直。他们不在央视广告里认识品牌，而在B站UP主的测评里、小红书的种草帖里、漫展上的一次试吃里，形成对品牌的印象。\n二次元圈层正是这些年轻人的\"精神自留地\"之一。据各地文化和旅游部门公开数据估算，2026年暑期头部城市漫展单次活动人流通常在5万至10万人次，18至30岁年轻观众占比普遍超过75%。KOL现场产出内容后，经由微博、小红书、B站等平台二次分发，单条优质内容触达的潜在受众往往数十倍于现场人数。这种由用户自发完成的内容生产和传播，是传统广告投放难以替代的信任凭证。\n阿宽的切面：两次\"在场\"意味着什么\n在行业集体涌向圈层营销的背景下，阿宽近期的两次活动可以视为这轮趋势的一个切面。\n8月15日至16日成都炽元熊漫展上，阿宽以品牌赞助商兼参展商身份参展——不是摆个展位放产品就走，而是带着互动和内容合作进场的。\"宽宽即将第一次踏入二次元世界，把自己交给二次元老师们随便改造\"，阿宽品牌官方微博的语气里，带着一种愿意放下身段、融入圈层的态度。\n现场的故事，是从一碗面皮开始的。展位上，红油面皮和魔芋凉面被装进小份试吃装，不少逛展的年轻人停下来试吃、拍照、发小红书。\"在漫展上发「低脂」速食\"这件事本身，成了当天的内容梗，年轻人发现，这个四川品牌既懂健康，也懂玩梗。\n同期，阿宽将以品牌支持单位身份加入控 KONG·痕·2026粉丝见面会。这场在上海静安体育中心举行的活动，主角是在声音/二次元内容领域积累了大量粉丝基础的创作者，购票用户画像与方便食品品牌希望触达的年轻消费群体高度重合。\n对阿宽而言，这两场活动的逻辑一致：不追求大曝光，而是让自己出现在目标人群的真实聚集场景里，尝试在圈层的语境中与年轻人对话。相比传统硬广投放，这种方式的传播效果更难量化，但它在一个细分圈层里建立的信任感往往更持久。\n值得注意的是，阿宽的年轻化并非只发生在漫展。今年夏天，其魔芋凉面（舂鸡脚风味）以整包约65大卡、面体每100克脂肪不超过0.5克的产品力，通过500余位达人的矩阵种草，在短视频平台累计播放超2400万次，一度10天霸榜品类TOP2。\n从漫展的线下\"在场\"，到短视频的线上\"刷屏\"，阿宽在做的其实是同一件事：在年轻人聚集的地方，用年轻人听得懂的方式，讲一个\"好吃又健康\"的故事。\n品牌人格：一个愿意被\"改造\"的四川品牌\n如果说产品是阿宽进入年轻圈层的门票，那么\"宽宽\"这个人格化的品牌形象，就是它留在圈层里的记忆点。官方微博把品牌人格设定为\"愿意被二次元老师们随便改造\"——这种主动让渡形象控制权的姿态，在传统快消品牌里并不多见。它传递的信号很明确：阿宽不是来漫展\"打广告\"的，而是来当这个圈层一分子的。\n这背后是阿宽一贯的年轻化策略：从2023年牵头制定《非油炸方便面皮》团体标准，到2026年3月联合发布《零油炸（非油炸）新型健康方便食品发展报告蓝皮书》，再到宽面矩阵里不断出现的酸辣味、麻酱火鸡味、孜然烧烤味——用产品力守住健康底线，用内容力走进年轻人生活。\"健康\"与\"年轻\"这两个看似矛盾的标签，在阿宽身上同时成立，这本身就是它在圈层营销中最大的差异化。\n而\"宽宽\"这个名字，也藏着品牌的中文野心：宽面，是中国人最熟悉的一碗面；\"宽宽\"，是中国宽面的年轻化身。年轻人改造的，不止是一个卡通形象，更是这个形象背后的文化符号。\n行业启示：放下身段，才能真正进场\n当然，圈层营销并非万能解。漫展人群高度圈层化，品牌露出的破圈效果难以用曝光量指标衡量；二次元创作者的内容创作有较高的自由度，品牌需要接受自己的形象被重新演绎；投入产出的测算也比传统投放更复杂。这些不确定性，是愿意尝试的品牌必须付出的学费。\n但趋势已经清晰：Z世代正在成为方便食品的消费主力，而他们的注意力不在品牌愿意出现的地方，而在品牌\"恰好也在\"的地方。愿意放下\"我是来打广告的\"身段，先成为年轻文化场景里的一分子的品牌，在信任这件事上，已经赢了一步。\n对阿宽而言，圈层营销不是一次campaign，而是一个持续的动作。它背后站着的，是一个把\"让中国宽面闪耀世界的零油炸代表品牌\"作为长期目标、同时愿意把姿态放到年轻人中间的四川品牌。而这场破圈的下半场，正在从成都漫展延伸到更远的地方——海外华人社群、海外短视频平台上的中国宽面挑战，已经有人在做了。破圈没有边界，就像一碗宽面，可以端上任何一个圈层的餐桌。", "focus_point": "", "source_url": "http://finance.ynet.com/2026/08/26/4037588t632.html", "publish_time": "2026-08-26", "platform": "北青网", "thumb": "https://image.ynet.cn/2026/08/26/0eb97ed08b7613d7c0506d6d92c6ce33.jpeg", "origin_url": "", "yesorno": "yes" }, { "brand": "", "title": "上海国际广告节开幕:2028年全市广告产业规模预计突破4800亿元", "summary": "上海国际广告节开幕:2028年全市广告产业规模预计突破4800亿元 《上海市推进广告业扩能提质三年行动计划(2026-2028年)》发布,提出到2028年,全市广告产业规模预计突破4800亿元。这是记者从今天举行的2026上海国际广告节开幕式上获得的消息。 上海国际广告节已连续举办至第九届,本届广告节以“智行 质兴”为主题,上海今年首次发布《上海广告业发展指数报告(2026)》(下称《报告》),《报告》显示,2025年,上海广告业发展指数达135.1点,同比增长14.1%,广告业总体呈现创新驱动、数智转型、量质齐升的良好态势。产业实力方面,去年上海市规上广告企业营收达4204.8亿元,占全国的20.5%;统计部门数据显示,上海广告营收规模首次跃居全国第一位;产业创新方面,上海创意密集型广告业务占全国的40%,“创意浓度”全国领先;数字广告业态蓬勃发展,AI赋能作用强劲,全市规上互联网广告企业达591家,营收占比提升至85.4%。经济效益方面,2025年,全市广告企业纳税额为185.2亿元,税收贡献达历史高位。 《上海市推进广告业扩能提质三年行动计划(2026-2028年)》同步发布,提出到2028年,全市广告产业规模预计突破4800亿元,力争培育6家百亿级龙头企业、350家亿元级骨干企业。记者注意到,《三年行动计划》共部署八个方面、16项重点任务,重点突出AI全链条赋能,将AI作为核心变量,从广告智能体、中试基地、算力保障到人才培养、新业态合规,形成完整AI广告产业支持链条。 根据《三年行动计划》,上海将优化产业生态布局,支持黄浦区、徐汇区、普陀区重点集聚发展广告业;强化产业赋能实体经济功能,实施“广告+制造”行动;积极支持广告企业出海,提升广告企业全球服务能力。 如今,“AI+广告”融合赋能已成为上海广告业发展的核心驱动力。去年9月,《上海市支持人工智能赋能广告业创新发展的若干措施》出台。上海市市场监管局推出全国首个亿元级广告业专项资金,支持34个AI+广告智能体项目;联合6家银行推出“数广贷”定制产品,帮助近千家企业获贷52.1亿元;将“数字广告营销”等3项职业能力纳入本市专项职业能力考核项目,举办首届广告产业人才专场招聘会;成立全国首个AI广告生态联盟,AI广告生态集聚效应进一步加强;积极打造广告OPC(一人公司)社区,孵化出“土豆人”“野仙仙”等优秀广告OPC。 今年7月,国家市场监督管理总局批复同意普陀区开展为期3年的国家数字广告产业园区试点建设。今天的开幕式上,“上海(普陀)国家数字广告产业园区”试点建设", "focus_point": "", "source_url": "https://www.jfdaily.com/news/detail?id=1166005", "publish_time": "2026-08-26 10:10:00", "platform": "解放网", "thumb": "https://pic.rmb.bdstatic.com/bjh/news/4623e3e2dcce5d136c6c665b2f453824.jpeg", "origin_url": "", "yesorno": "yes" } ] }, { "name": "vehicle_hotspots", "opinion": "", "list": [ { "title": "限时10.98万起 2027款丰田bZ5上市 IT'S TiME 4.0技术体系发布", "summary": "8月26日，2027款丰田bZ5正式上市，新车依旧拥有6款车型，售价区间为12.98-19.98万元，限时权益价10.98-...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g33/M07/15/55/400x300_0_autohomecar__ChxpVWqOZJeALK5lABRxt0PIpAY062.png", "source_url": "https://www.autohome.com.cn/news/202608/1316750.html", "publish_time": "2026-08-26 13:08", "platform": "汽车之家", "source_media": "汽车之家-新车上市", "yesorno": "yes" }, { "title": "福特吉利合资后续：将联合打造拉力风SUV 基于吉利GEA架构打造", "summary": "近日，福特与吉利西班牙战略合作项目再曝细节。双方敲定深度造车合作方案，福特将推出一款全新紧凑型跨界SUV，新车核心架构依托吉利G...", "thumb": "https://car3.autoimg.cn/cardfs/product/g32/M09/2F/68/400x300_0_autohomecar__ChxkPWaPPhqAAEqZAAGmcisJFqE441.jpg", "source_url": "https://www.autohome.com.cn/news/202608/1316749.html", "publish_time": "2026-08-26 12:08", "platform": "汽车之家", "source_media": "汽车之家-资讯", "yesorno": "" }, { "title": "预售权益价21.99万起/续航升级 新款智己L6将于8月28日正式上市", "summary": "8月26日，我们从智己品牌官方了解到，旗下中大型轿车——新款智己L6将于8月28日正式上市。该车已于此前开启预售，共推出3款配置...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g33/M06/14/82/400x300_0_autohomecar__ChxpVmqOWqiARPw2AAbpQxX5Mqk914.png", "source_url": "https://www.autohome.com.cn/news/202608/1316748.html", "publish_time": "2026-08-26 12:08", "platform": "汽车之家", "source_media": "汽车之家-资讯", "yesorno": "yes" }, { "title": "1.5T+双电机 综合续航1360km 凯迪拉克XT5 PHEV将于9月7日上市", "summary": "近日，我们从官方获悉，凯迪拉克XT5 PHEV将于9月7日上市。目前新车已经到店，同时推出早鸟权益，其中包括2000元下订可享价...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g34/M05/0F/F4/400x300_0_autohomecar__ChxpWGqOWvOAMutlABDwhAgt0P4857.png", "source_url": "https://www.autohome.com.cn/news/202608/1316747.html", "publish_time": "2026-08-26 12:08", "platform": "汽车之家", "source_media": "汽车之家-资讯", "yesorno": "yes" }, { "title": "新款理想MEGA内饰官图发布 左右双天窗尊贵感拉满 将于9月2日上市", "summary": "近日，新款理想MEGA内饰官图正式发布，此次官方发布的是MEGA Home版本，新车车内进行了重新设计，将实用性与豪华感再次...", "thumb": "https://img3.autoimg.cn/chejiahaodfs/g34/M05/0F/42/400x300_0_autohomecar__ChxpV2qOUcKAPlVlAAnn3nzokCg336.jpg", "source_url": "https://www.autohome.com.cn/news/202608/1316746.html", "publish_time": "2026-08-26 12:08", "platform": "汽车之家", "source_media": "汽车之家-新车官图", "yesorno": "yes" }, { "title": "越卖越贵？特斯拉Cybertruck两款车型涨价5000美元", "summary": "近日，我们从官方获悉，特斯拉在美国市场将Cybertruck的两个配置版本售价上调5000美元。根据特斯拉官网信息，双电机全轮驱...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g33/M0B/14/45/400x300_0_autohomecar__Chto52qOVhmAaa_0AAP_u3XFFJY447.png", "source_url": "https://www.autohome.com.cn/news/202608/1316745.html", "publish_time": "2026-08-26 12:08", "platform": "汽车之家", "source_media": "汽车之家-资讯", "yesorno": "" }, { "title": "或于9月底发布 大众ID.Tiguan最新谍照曝光 大众ID.4继任者", "summary": "日前，大众ID.Tiguan谍照再次曝光，结合此前消息，新车将会在MEB+平台打造，可视作大众ID.4（国内称ID.4 X、...", "thumb": "https://img3.autoimg.cn/chejiahaodfs/g33/M00/13/E3/400x300_0_autohomecar__ChxpVmqOUfuAOEbNAA7F3gJOP50141.jpg", "source_url": "https://www.autohome.com.cn/news/202608/1316744.html", "publish_time": "2026-08-26 12:08", "platform": "汽车之家", "source_media": "汽车之家-海外谍照", "yesorno": "yes" }, { "title": "2027款一汽丰田bZ5正式上市 限时权益价10.98万起", "summary": "2027款一汽丰田bZ5正式上市 限时权益价10.98万起", "thumb": "https://image.bitautoimg.com/appimage-560-w0/news/2026/08/26/ed0e9ea3-07db-433f-a466-8d5390f3c303.jpg", "source_url": "https://news.yiche.com/xinchexiaoxi/20260826/12112582567.html", "publish_time": "2026-08-26 12:08", "platform": "易车", "source_media": "易车原创报道", "yesorno": "yes" }, { "title": "工信部：将研究起草新能源汽车动力电池退役相关行政法规", "summary": "工信部：将研究起草新能源汽车动力电池退役相关行政法规", "thumb": "https://image.bitautoimg.com/appimage-560-w0/news/2026/08/26/9594ad24-b196-4519-b6a2-5cd722ac02b4.jpg", "source_url": "https://news.yiche.com/zonghexinwen/20260826/11112582822.html", "publish_time": "2026-08-26 12:08", "platform": "易车", "source_media": "易车原创报道", "yesorno": "yes" }, { "title": "别克MPV第220万台正式交付！开启“超级焕新季”享多重购车优惠", "summary": "8月26日，别克正式宣布，品牌MPV家族完成第220万台车辆交付，同时正式开启“超级焕新季”用户回馈活动，面向市场推出对应的购车优...", "thumb": "https://car3.autoimg.cn/cardfs/product/g34/M0A/5F/D4/400x300_0_autohomecar__ChxpV2mnu7mAJZ6gAD_VUWqu-Yg119.jpg", "source_url": "https://www.autohome.com.cn/news/202608/1316743.html", "publish_time": "2026-08-26 11:08", "platform": "汽车之家", "source_media": "汽车之家-资讯", "yesorno": "" }, { "title": "比亚迪王朝的旗舰逻辑：30万上限与技术下沉", "summary": "比亚迪王朝网正在重新梳理自身的旗舰产品逻辑。8月21日成都车展，王朝网两款新车同步登场。定位大型旗舰轿车的大汉EV正式开启预售，预...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g34/M02/0F/83/400x300_0_autohomecar__ChxpV2qOVPOAdASVAAY1QgDUWpk375.png", "source_url": "https://www.autohome.com.cn/news/202608/1316742.html", "publish_time": "2026-08-26 11:08", "platform": "汽车之家", "source_media": "汽车之家-行业", "yesorno": "" }, { "title": "外观细节/配置升级 增Black Editions套件 新款日产Note家族官图", "summary": "近日，新款日产Note家族官图正式发布，作为年代改款车型，新车主要针对外观细节以及车辆配置进行升级，并增加Black Edi...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g33/M09/13/B1/400x300_0_autohomecar__ChxpVWqOTzeAdOmhAAgc1TgCvBM533.png", "source_url": "https://www.autohome.com.cn/news/202608/1316741.html", "publish_time": "2026-08-26 11:08", "platform": "汽车之家", "source_media": "汽车之家-新车官图", "yesorno": "" }, { "title": "营业总收入1021.01亿元 长城汽车发布2026年上半年财报", "summary": "8月26日，长城汽车股份有限公司正式发布2026年半年度报告。报告显示，上半年公司实现营业总收入1021.01亿元，同比增长10...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g34/M0A/0E/EA/400x300_0_autohomecar__ChxpWGqOTQSAempyAApJqmfAreE581.png", "source_url": "https://www.autohome.com.cn/news/202608/1316739.html", "publish_time": "2026-08-26 11:08", "platform": "汽车之家", "source_media": "汽车之家-资讯", "yesorno": "yes" }, { "title": "现代高顶帕里斯帝官图 看看韩版“理想”怎么玩？", "summary": "日前，现代高顶帕里斯帝官图发布，为了迎合高端出行消费需求，传统豪华轿车不再是高端商务、舒适驾乘的唯一选择，高端MPV、豪华SUV...", "thumb": "https://www2.autoimg.cn/chejiahaodfs/g34/M05/0B/FD/400x300_0_autohomecar__ChtpWGqOTaqAOLCkAAz7WtSG8to239.png", "source_url": "https://www.autohome.com.cn/news/202608/1316738.html", "publish_time": "2026-08-26 11:08", "platform": "汽车之家", "source_media": "汽车之家-资讯", "yesorno": "" }, { "title": "上市一口价7.99万元起 延续海外设计 全新起亚赛图斯正式上市", "summary": "8月26日，全新起亚赛图斯正式上市，共推出6款车型，售价区间为10.99-14.99万元，上市一口价7.99-11.99万元。...", "thumb": "https://car2.autoimg.cn/cardfs/product/g33/M04/ED/37/400x300_0_autohomecar__ChxpVmqLvfuADPldABivuiHajkc718.jpg", "source_url": "https://www.autohome.com.cn/news/202608/1316737.html", "publish_time": "2026-08-26 11:08", "platform": "汽车之家", "source_media": "汽车之家-新车上市", "yesorno": "yes" }, { "title": "别克第220万台MPV正式交付 GL8陆尊限时焕新置换价28.49万起", "summary": "别克第220万台MPV正式交付 GL8陆尊限时焕新置换价28.49万起", "thumb": "https://image.bitautoimg.com/appimage-560-w0/news/2026/08/26/08d30bd2-8877-4a8d-be17-b2684b333be6.jpg", "source_url": "https://news.yiche.com/zonghexinwen/20260826/11112581674.html", "publish_time": "2026-08-26 11:08", "platform": "易车", "source_media": "易车原创报道", "yesorno": "" }, { "title": "新一代理想MEGA内饰细节图 将于9月2日正式发布", "summary": "新一代理想MEGA内饰细节图 将于9月2日正式发布", "thumb": "https://image.bitautoimg.com/appimage-560-w0/news/2026/08/26/7360df75-99d7-4337-b1d9-b1d65584da7c.jpg", "source_url": "https://news.yiche.com/xinchexiaoxi/20260826/10112580970.html", "publish_time": "2026-08-26 11:08", "platform": "易车", "source_media": "易车原创报道", "yesorno": "" }, { "title": "起亚全新赛图斯正式上市 上市一口价7.99万元起", "summary": "起亚全新赛图斯正式上市 上市一口价7.99万元起", "thumb": "https://image.bitautoimg.com/appimage-560-w0/news/2026/08/25/e9504185-96d4-4010-a7d4-78dc1050bf2f.jpg", "source_url": "https://news.yiche.com/xinchexiaoxi/20260826/10112566959.html", "publish_time": "2026-08-26 11:08", "platform": "易车", "source_media": "易车原创报道", "yesorno": "" }, { "title": "比亚迪电池与蒙古国乌兰巴托市签署战略合作谅解备忘录", "summary": "比亚迪电池与蒙古国乌兰巴托市签署战略合作谅解备忘录", "thumb": "https://image.bitautoimg.com/appimage-560-w0/news/2026/08/26/d7744d86-d0fe-4cef-a2b5-fc4c81d964bc.jpg", "source_url": "https://news.yiche.com/zonghexinwen/20260826/09112579474.html", "publish_time": "2026-08-26 10:08", "platform": "易车", "source_media": "易车原创报道", "yesorno": "" }, { "brand": "", "title": "2026成都车展:敲响“速成车”警钟", "summary": "以“领潮而立,向新而行”为主题的第二十九届成都国际汽车展览会(以下简称“成都车展”)在此拉开帷幕。 第二十九届成都车展开幕首日​ 这届车展的开幕时机颇为微妙。就在十天前,中汽协发布数据:1至7月,中国汽车产销同比均下降3.7%。大盘收缩与新能源渗透率突破51%的“结构性巨变”同时发生,冰与火在同一个市场里交织。 “成都车展现场,多款各类首发车型集中亮相,为观众和消费者呈现汽车工业的发展与市场行情。我们也希望通过本次展会,为车市的‘金九银十’行情铺路蓄力。”汉诺威米兰展览会(中国)有限公司董事总经理刘国良的判断,道出了这场22万平方米、120个品牌、1600辆展车盛会所处的产业语境。 单纯降价已换不来订单,技术突破与价值提升才是真正的考题。而在这道考题面前,不同阵营的车企给出了截然不同的答卷。", "focus_point": "", "source_url": "http://finance.sina.com.cn/jjxw/2026-08-26/doc-iniprcpz6243668.shtml", "publish_time": "2026-08-26 09:55:00", "platform": "新浪网", "thumb": "http://n.sinaimg.cn/spider20260826/299/w1619h1080/20260826/d421-3402f2e1348f223412e602478df69258.jpg", "origin_url": "", "yesorno": "" }, { "brand": "", "title": "市场调查:20余款新车扎堆上市预热金九银十 8月车市预计乘用车终端销量达160万辆", "summary": "市场调查:20余款新车扎堆上市预热金九银十 8月车市预计乘用车终端销量达160万辆 几天前,2026成都车展正式拉开序幕,作为国内下半年首场A级车展,其被行业视作车市“金九银十”的核心风向标,正式开启全年购车旺季序幕。 事实上,不少车企赶在成都车展之前已提前预热。据不完全统计,自8月10日以来,国内已有20多款新车正式预售或上市,包括吉利银河TT、FREELANDER神行者8 首发限定版、岚图追光S等等,甚至在8月20日,仍有智界RX等车型正式预售或上市。 在行内看来,为尽可能规避车展期间车型扎堆上市、预售带来的流量稀释,不少车企选择将新车预售或上市节点提前,而这也是今年多家车企选择在本届成都车展前提前预热的重要原因之一。 与此同时,成都车展的到来,也被视为金九银十开启倒计时的重要节点。今年以来,市场增长乏力,上半年整体表现不佳,根据乘联会数据显示,今年7月全国乘用车市场零售146.1万辆,同比下降20.9%,环比下降8.8%;今年以来累计零售1017.3万辆,同比下降20.3%。进入8月,上半月全国乘用车市场零售62.8万辆,同比去年8月下降22%,较上月同期增长0%;今年以来累计零售1,080.1万辆,同比下降20%;同期,全国乘用车新能源市场零售39.9万辆,同比去年8月同期下降15%,较上月同期增长1%,今年以来累计零售606.7万辆,同比下降13%。不难看出,8月上半月的市场表现同样不尽如人意。 不过,随着818购车节、多地优化购车补贴、成都车展及区域秋季车展、暑期购车需求等形成的多重支撑,8月下旬的市场表现值得期待,有望带动客流、订单、成交同步修复,整体呈现弱中向好的运行态势。综上因素,乘联会预计8月全月乘用车终端销量达160万辆。", "focus_point": "", "source_url": "https://society.sohu.com/a/1067769868_120524552", "publish_time": "2026-08-26 13:05:01", "platform": "搜狐网", "thumb": "https://g.autoimg.cn/@img/img3/chejiahaodfs/g33/M02/16/0F/1200x0_1_autohomecar__ChxpVWqOcOWAKkKpAAZAQAm2XrQ167.png", "origin_url": "", "yesorno": "yes" }, { "brand": "", "title": "超427万辆汽车召回引关注!外媒:欧美还在补规则 中国已先行整改", "summary": "快科技8月25日消息,据报道,中国因门把手安全隐患发起有史以来最大规模汽车召回,9家车企累计召回超427万辆。 英国广播公司报道中称,“汽车制造商尚未向美国有关部门通报类似召回计划,美国国家公路交通安全管理局(NHTSA)正在审查是否要求车辆配备紧急出口系统。” 8月21日,市场监管总局集中发布9家车企召回公告。其中特斯拉召回约297万辆,涉及Model 3、Model Y、Model S、Model X全系四款车型,占本轮召回总量的69%。 召回原因是车内应急机械拉手与内饰颜色接近,或盖板缺少明确标识,不易识别和操作。当严重碰撞导致整车低压系统失效时,这一问题可能影响乘员快速开启车门逃生,部分车型还会影响车外救援。 隐藏式门把手起源于1954年量产的奔驰300SL,2012年特斯拉Model S推出后开始在电动车领域大规模普及,此后被众多车企效仿。 事实上,中国今年2月已率先成为全球首个禁止新车使用全隐藏式门把手的国家。新申请批准的车型自2027年起需满足相关要求,已获批在售车型须在2029年1月1日前完成整改。 从全球来看,欧美也在修改相关规则。美国现行联邦标准没有规定机械应急拉手的位置和标识,相关动作主要由车主投诉和缺陷调查推动,NHTSA目前正审查是否要求车辆配备紧急出口系统。欧洲则由Euro NCAP先调整安全评级,UNECE再推进强制法规修订。", "focus_point": "", "source_url": "https://baijiahao.baidu.com/s?id=1874547373351147821&wfr=spider&for=pc", "publish_time": "2026-08-26 09:28:04", "platform": "新浪财经", "thumb": "https://pic.rmb.bdstatic.com/bjh/news/784a7a5fd1fe34782c1b834e50c528e9.png", "origin_url": "", "yesorno": "" }, { "brand": "", "title": "二季度净亏损环比收窄、同比大涨 小鹏集团:加快物理AI技术量产与商业化|车企财报季", "summary": "财联社8月24日讯（记者 徐昊）8月24日，小鹏集团发布截至2026年6月30日的第二季度未经审计财务业绩。 二季度，小鹏集团整体财务数据较上一季度有所改善。财报显示，小鹏集团第二季度总收入197.4亿元，同比增加8.0%，环比增加51.5%。盈利能力方面，二季度毛利率为20.7%，较2025年同期的17.3%上升3.4个百分点，较2026年一季度的20.6%微升0.1个百分点。汽车毛利率12.1%，与2026年一季度持平，低于2025年同期的14.3%。 亏损指标呈环比收窄、同比增长态势。第二季度小鹏集团净亏损13.4亿元，较2025年同期亏损4.8亿元增加179.9%，较2026年第一季度亏损17.8亿元减少25.1%。非公认会计准则下，公司当期净亏损12.4亿元，同比增加221.1%，环比减少26.6%。 小鹏二季度汽车总交付量103,295辆，同比微增0.1%，环比一季度的62,682辆实现回升。据小鹏集团董事长何小鹏透露，进入三季度，新增锁单量环比增长超50%，创下历史新高。但订单增长的同时，极端天气与供应链波动对产能爬坡和交付进度形成制约。目前小鹏已开启MONA L03双班生产，并联合供应链伙伴推进产能提升，后续MONA L03交付量将稳步上行。 下半年，多款新车上市将成为小鹏销量增长的重要动力。“大五座旗舰车型G9L将于9月上市并启动交付，MONA L05将于四季度在国内上市。”何小鹏表示，伴随GX、MONA L03等四款全新SUV车型陆续落地，小鹏预计四季度销量将显著提升，冲击单月6万辆的销量目标。 当期小鹏海外销量首次突破2万辆，同比增长81%；上半年海外业务营收占比突破25%。按照规划，MONA L03将于四季度启动海外交付，推动公司海外季度销量突破4万辆。", "focus_point": "", "source_url": "https://baijiahao.baidu.com/s?id=1874417686512562526&wfr=spider&for=pc", "publish_time": "2026-08-26 09:00:00", "platform": "财联社", "thumb": "https://xqimg.imedao.com/1a033b99ebb1ee743fd7ec3c.png!800.jpg", "origin_url": "", "yesorno": "" } ] }, { "name": "social_hotspots", "opinion": "", "list": [ { "title": "中国驻尼泊尔大使馆再次提醒在尼泊尔中国公民和机构加强安全防范 央视网", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": 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"https://www.ithome.com/0/994/417.htm", "platform": "IT之家", "heat_score": 90, "yesorno": "" }, { "title": "谷歌 Android XR 拟升级实时翻译：“仅前方”拾音增强一对一对话 IT 之家", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.ithome.com/0/994/411.htm", "platform": "IT之家", "heat_score": 90, "yesorno": "" }, { "title": "特斯拉中国回应 FSD 上海数据中心“撤离”传闻：不实 IT 之家", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.ithome.com/0/994/410.htm", "platform": "IT之家", "heat_score": 90, "yesorno": "" }, { "title": "汤道生内部发文回应腾讯 AI 慢了：AI 竞争不是短跑，熬得久比起得早更重要", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.ithome.com/0/994/409.htm", "platform": "IT之家", "heat_score": 90, "yesorno": "" }, { "title": "小米推出“米家石墨烯暖风机 C”：支持 1200W/2000W 两挡功率切换、10 分钟快速升温，179 元", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": 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"https://www.zhihu.com/question/2075528706584584283", "platform": "知乎", "heat_score": 90, "yesorno": "" }, { "title": "如何看待《生万物》杨幂掉提 2026 金鹰奖女主，而女配双提名？你怎么看杨幂在剧里的表现？ 59 万热度", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.zhihu.com/question/2075613873256625839", "platform": "知乎", "heat_score": 90, "yesorno": "" }, { "title": "《巫师 3》重制版压轴科隆开幕夜，本体和两个 DLC 老玩家都可免费升级，如何评价 CDPR 这波操作？ 170 万热度", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.zhihu.com/question/2075798999873885352", "platform": "知乎", "heat_score": 90, "yesorno": "" }, { "title": "大家如何评价自己发布的第一篇论文？ 59 万热度", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.zhihu.com/question/852502897", "platform": "知乎", "heat_score": 90, "yesorno": "" }, { "title": "2026 国自然已经放榜，批准项目近 7 万项创历史新高，你的申请通过了吗？ 403 万热度", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.zhihu.com/question/2075874395998917942", "platform": "知乎", "heat_score": 90, "yesorno": "" }, { "title": "如果一个人没上过大学，但靠自学达到了专家水平，能否被吸收进高校教职队伍？ 83 万热度", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.zhihu.com/question/2064295203268306818", "platform": "知乎", "heat_score": 90, "yesorno": "" }, { "title": "中国地震局回应成都高新减灾研究所误报7.7级地震预警 绿政公署", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.thepaper.cn/newsDetail_forward_33851172", "platform": "澎湃新闻", "heat_score": 90, "yesorno": "" }, { "title": "上海发布加快国际贸易中心建设“十五五”规划，设置10项预期性指标 浦江头条", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://www.thepaper.cn/newsDetail_forward_33846909", "platform": "澎湃新闻", "heat_score": 90, "yesorno": "yes", "selection_reason": "规则评分40（商业/产业,政策利好,品牌营销）" }, { "title": "怒吼队友！皇马1.4亿巨星不甘做副手：只给姆总传 给我也传几个啊 2.0万", "summary": "", "focus_point": "", "publish_time": "2026-08-26", "thumb": "", "source_url": "https://c.m.163.com/news/a/L571TTIH05566VBM.html", "platform": "网易", "heat_score": 90, "yesorno": "" }, { "brand": "", "title": "美国升级对伊朗制裁，中方坚决反对非法单边制裁", "summary": "就美国全面升级对伊朗制裁，外交部发言人表示，中方已多次表明，坚决反对没有国际法依据、未经联合国安理会授权的非法单边制裁。", "focus_point": "", "source_url": "https://pc.hgdaily.com.cn/p/505457.html#comment", "publish_time": "2026-08-26", "platform": "央视新闻", "thumb": "", "origin_url": "", "yesorno": "", "heat_score": 0 }, { "brand": "", "title": "济南黄岗路黄河隧道通车，国内首条单洞双层盾构隧道", "summary": "25日，济南黄岗路黄河隧道正式通车，这是国内首条穿越黄河的单洞双层盾构隧道，隧道采用单洞双层双向6车道设计。隧道开通后，驾车跨越黄河从原来的四十分钟缩短至五分钟左右。", "focus_point": "", "source_url": "https://pc.hgdaily.com.cn/p/505457.html#comment", "publish_time": "2026-08-26", "platform": "央视新闻", "thumb": "", "origin_url": "", "yesorno": "", "heat_score": 0 }, { "brand": "", "title": "选对赛道,赋予汽车新定义", "summary": "10余年来,在习近平总书记擘画引领下,我国新能源汽车产业发展取得了举世瞩目的成就,赋予了汽车新定义,创造了汽车产业新模式,重构了汽车市场新逻辑,塑造了汽车出海新生态,定义了汽车新标准。新能源汽车成为中国制造的亮丽名片。人民日报、中国汽车报记者组成调研组,开展深入研究。 中国新能源汽车,从2015年开始,产销量连续11年位居世界第一。 2026年上半年,我国新能源汽车产销保持高增长,海外市场销量同比增长1.2倍。站在“十五五”开局之年的年中回望,此时距1956年7月新中国第一辆汽车在长春第一汽车制造厂正式下线,整整走过了70年。 从矢志改变“一辆汽车、一架飞机、一辆坦克、一辆拖拉机都不能造”的坚定起步,到第一辆“解放”牌、“东风”牌、“红旗”牌汽车的相继诞生,从改革开放“市场换技术”的艰辛探索,到新时代“技术领先全球”的强势崛起,中国汽车产业用一场波澜壮阔的跃迁,在世界汽车工业版图上刻下了醒目的东方坐标。 中国汽车产业,胜在换道超车,赢在重塑新规。 2014年5月,习近平总书记在上汽集团考察时指出:“发展新能源汽车是我国从汽车大国迈向汽车强国的必由之路”。2020年7月,总书记在一汽集团考察时强调:“推动我国汽车制造业高质量发展,必须加强关键核心技术和关键零部件的自主研发,实现技术自立自强,做强做大民族品牌。” 高瞻远瞩的战略擘画,开辟出全新的汽车产业之路。 全球每卖出3辆汽车,就有1辆是中国造;中国每卖出3辆乘用车,就有2辆是新能源汽车。中国新能源汽车为何能实现从跟跑到领跑的历史性跨越? 1.76万辆、1649万辆——这是2013年和2025年我国新能源汽车的年销量。 0.08%、47.9%——这是2013年和2025年我国新能源新车的渗透率。 13年间,新能源汽车销量增长930多倍,渗透率提升590多倍,一个万亿元级战略性新兴产业拔地而起。 时间回到13年前。彼时,中国已成为全球主要的汽车消费市场,汽车产销量自2009年起稳居世界第一。但是,在这个“世界第一”里,中国车企在燃油车赛道始终是学习者而非创造者,是参与者而非引领者。", "focus_point": "", "source_url": "https://baijiahao.baidu.com/s?id=1874556296371114320&wfr=spider&for=pc", "publish_time": "2026-08-26 11:49:54", "platform": "人民资讯", "thumb": "https://static-web.stcn.com/upload/2026/0826/10/1787711651136055.jpg", "origin_url": "", "yesorno": "", "heat_score": 0 }, { "brand": "", "title": "国家能源局：7月底充电设施达2368万个，同比增41.9%", "summary": "国家能源局发布数据显示，截至7月底，我国电动汽车充电基础设施总数达到2368.3万个，同比增长41.9%。其中，私人充电设施占到78%。", "focus_point": "", "source_url": "https://pc.hgdaily.com.cn/p/505457.html#comment", "publish_time": "2026-08-26", "platform": "央视新闻", "thumb": "", "origin_url": "", "yesorno": "", "heat_score": 0 }, { "brand": "", "title": "2026年度电影总票房突破275亿，暑期档超117亿", "summary": "○中办国办印发《党政领导干部生态环境损害责任追究办法》\n○道路交通安全法修订草案提请审议\n○济南黄岗路黄河隧道通车\n○“沙德尔”将于27日至28日登陆闽浙沿海\n近日，中共中央办公厅、国务院办公厅印发《党政领导干部生态环境损害责任追究办法》，并发出通知，要求各地区各部门认真遵照执行。详情\n25日，道路交通安全法修订草案提请十四届全国人大常委会第二十四次会议初次审议。草案聚焦“醉驾”“盲驾”“僵尸车”“超标车”治理和电动自行车、“暴走团”管理等突出问题，并新增了“自动驾驶汽车的特别规定”专章。主播说联播\n国家卫生健康委等五部门公布《“十五五”时期三级医院对口帮扶县级医院工作方案》。方案明确，支持中高级职称退休医务人员通过对口帮扶灵活安排开展示范带教服务，发挥“银龄医师”专业及资源优势。\n商务部介绍，第二十六届中国国际投资贸易洽谈会将于9月8日至11日在福建厦门举行，目前各项筹备工作已基本就绪。\n就美国全面升级对伊朗制裁，外交部发言人表示，中方已多次表明，坚决反对没有国际法依据、未经联合国安理会授权的非法单边制裁。\n未来三天，西北地区、内蒙古、华北等地有明显降雨过程，国家防总、应急管理部决定针对北京、天津、河北、内蒙古、青海、山西启动防汛四级应急响应。\n近期，经组织第三方检测机构进行抽查，工业和信息化部共发现26款App及SDK存在侵害用户权益行为，包括违规收集个人信息、窗口无法关闭等。\n国家能源局发布数据显示，截至7月底，我国电动汽车充电基础设施总数达到2368.3万个，同比增长41.9%。其中，私人充电设施占到78%。\n25日，济南黄岗路黄河隧道正式通车，这是国内首条穿越黄河的单洞双层盾构隧道，隧道采用单洞双层双向6车道设计。隧道开通后，驾车跨越黄河从原来的四十分钟缩短至五分钟左右。\n25日，东北地区规模最大的跨海大桥——大连长海大桥项目建设取得关键进展，全长11.6公里的海上主线钢栈桥较计划工期提前10天实现全线贯通。\n△大连长海大桥总长25.5公里，计划2029年建成通车。\n25日，北京轨道交通22号线（红庙—平谷）正式开启空载试运行，年底基本具备开通条件。该线作为“轨道上的京津冀”标志性工程，是首条横跨京冀两地的城市轨道交通线路。\n山西省太原市公安局小店分局发布通告，近期依法打掉一个以王某钢为首的涉嫌敲诈勒索犯罪团伙，抓获犯罪嫌疑人13名。经查，王某钢系账号“山西铁头”博主。警方现向社会公开征集其违法犯罪线索。\n就网传“杭州女子电梯内遭猥亵反被索赔”事件，浙江省杭州市公安局滨江区分局发布警情通报，涉事女子的说法与事实不符，因发布虚假信息被立案调查。\n25日，内蒙古乌兰察布市兴和县大同夭乡包家营村突发山洪，一辆车过漫水桥时被水冲走，车内5人中，4人已确认死亡，1人仍在搜救中。\n第33届中国电视金鹰奖提名名单公布。8月30日晚，各奖项将揭晓。\n据网络平台数据，截至目前，2026年度电影总票房（含预售）突破275亿元，暑期档电影总票房（含预售）突破117亿元。电影《欢迎来龙餐馆》官宣全球上映计划。\n25日，2026美网女单资格赛首轮上演“中国德比”，郑钦文以6-3、6-2击败尤晓迪，闯过首轮关，终结了近期单打三连败的同时，即时世界排名上升至108。\n中国驻釜山总领事馆消息，经同韩国警方核实，一名失踪数日的中国女留学生被发现死亡，警方以涉嫌杀人罪逮捕了一名30多岁男子。\n据泰国方面消息，四名泰国男子涉嫌从曼谷一家酒店绑架一名中国女子，意图带往泰缅边境后被捕。中国驻泰国大使馆25日消息，经核实，该受害人为中国公民，目前已得到妥善安置。\n当地时间25日，加拿大宣布对美国商品加征反制关税，涉及价值约200亿美元的产品。\n今年第19号台风“紫檀”（热带风暴级）已于25日在海南省昌江县沿海登陆，今天（26日）3时25分前后在广东省徐闻县沿海再次登陆。今年第18号台风“沙德尔”（强台风级）将于今天进入东海，并将于27日夜间至28日上午在浙江象山到福建福清一带沿海登陆。\n中央气象台预计，25日20时至26日20时，福建西部、江西东部、雷州半岛、海南岛西北部以及内蒙古河套地区、山西北部、河北中部、天津南部、辽东半岛南部等地部分地区有大暴雨，局地有特大暴雨。\n央视新闻联合全国博物馆推出文博科普产品《文博日历》，每天带你认识一件文物。\n南宋龙泉窑青釉荷叶盖罐，高31.3厘米，腹围近1米，重7.34公斤，是目前已知体量最大的南宋龙泉青瓷。器物内外施青釉，呈梅子青，釉层肥厚、莹润洁净，如冰似玉，将宋代人崇尚自然、简约素雅的美学风格发挥到极致。\n长按识别图中二维码，查看详情↓\n来源：央视新闻", "focus_point": "", "source_url": "https://pc.hgdaily.com.cn/p/505457.html#comment", "publish_time": "2026-08-26", "platform": "央视新闻", "thumb": "https://img.cjyun.org/a/10210/202608/76e23de5c546e2e9a44cc20c33cedc72.png", "origin_url": "", "yesorno": "", "heat_score": 0 } ] }, { "name": "hyundai_buzz_topics_domestic", "opinion": "", "list": [ { "brand": "", "title": "现代汽车公布史上最大产品计划：全球推超100款新车", "summary": "【现代汽车计划推出100款全新及改款车型 主攻美国混动市场】财联社8月26日电，现代汽车首席执行官何塞・穆尼奥斯（ José Muñoz）周三在首尔举办的现代汽车CEO投资者日上公布该车企史上规模最大的产品投放计划，宣布将推出超100款全新及改款车型，意在竞争火热的美国混动市场挑战丰田汽车，并在全球其他地区抵御竞品的冲击。现代汽车将进军18个全新细分赛道，涵盖中型皮卡、轻型商用车以及非承载式车身车型。全部全新及改款车型中，58款投向其最大市场美国，41款投放欧洲，26款投放印度，22款投放中国，部分车型会跨区域同步推出。", "focus_point": "", "source_url": "https://www.163.com/dy/article/L58UEK8405198CJN.html", "publish_time": "2026-08-26", "platform": "网易号", "thumb": "", "origin_url": "", "yesorno": "yes", "heat_score": 0, "icon": "" }, { "brand": "", "title": "现代汽车7款新车8个月内首发，含全新途胜与增程版圣达菲", "summary": "【CNMO科技消息】8月26日，现代汽车集团在首尔CEO投资者日上公布了其历史上规模最大的产品投放计划。现代汽车首席执行官何塞·穆尼奥斯（José Muñoz）宣布，集团将在全球范围内推出超过100款全新及改款车型，旨在竞争火热的美国混合动力市场向行业龙头丰田发起正面挑战，并在全球其他地区抵御竞品冲击。现代汽车集团\n逾百款新车投向全球，美国市场成绝对重心\n根据规划，这超过100款的全新及改款车型中，有58款将投向现代汽车最大的单一市场——美国，凸显了其巩固并扩大北美市场份额的战略决心。此外，另有41款投放欧洲，26款投放印度，22款投放中国，部分车型会跨区域同步推出。值得关注的是，本次大规模产品投放的背景是全球纯电动汽车需求走弱。现代汽车因此调整战略方向，力求实现动力技术路线多元化，在发展电动车的同时，大力扩充混合动力与增程式电动车产品线。这一调整旨在抓住高油价环境下消费者对油电混动车型的旺盛需求，以守住并扩大市场份额。现代汽车集团会长郑义宣\n首批7款新车8个月内面世，增程版续航目标超600英里\n作为计划的第一步，有7款新车将在未来8个月内率先面世。这批车型涵盖了多个细分市场：全新换代途胜中型SUV及途胜混动版；全新艾尼氪3（Ioniq 3）紧凑型纯电汽车；首款圣达菲（Santa Fe）增程式电动车，其综合续航目标超过600英里（约966公里），并搭载全新电池，充电速度较前代电芯提升40%。进军18个新细分赛道，构筑全方位产品矩阵\n为实现规模扩张，现代汽车将进军18个全新细分赛道。这些新领域涵盖了中型皮卡、轻型商用车以及非承载式车身车型。通过进入此前涉足较少的品类，现代汽车意图构建一个更为完整、覆盖面更广的产品矩阵，以应对来自传统巨头和新势力的全方位竞争。", "focus_point": "", "source_url": "https://smartcar.cnmo.com/news/816948.html", "publish_time": "2026-08-26", "platform": "CNMO", "thumb": "https://img.cnmo.com/2357_600x2000/2356164.jpg", "origin_url": "", "yesorno": "yes", "heat_score": 0, "icon": "" }, { "brand": "", "title": "现代汽车计划推出100款全新及改款车型 主攻美国混动市场", "summary": "现代汽车将进军18个全新细分赛道,涵盖中型皮卡、轻型商用车以及非承载式车身车型。全部全新及改款车型中,58款投向其最大市场美国,41款投放欧洲,26款投放印度,22款投放中国,部分车型会跨区域同步推出。", "focus_point": "", "source_url": "https://finance.eastmoney.com/a/202608263854423363.html", "publish_time": "2026-08-26 13:21:00", "platform": "东方财富网", "thumb": "https://webquoteklinepic.eastmoney.com/GetPic.aspx?nid=177.005380&imageType=knews&token=28dfeb41d35cc81d84b4664d7c23c49f&at=1", "origin_url": "", "yesorno": "yes", "heat_score": 0, "icon": "" }, { "brand": "起亚", "title": "起亚全新赛图斯正式上市，全国\"一口价\"7.99万元起", "summary": "起亚全新赛图斯今日上市一口价7.99万起，全系标配8295P芯片与27英寸屏，1.5T+8AT。", "focus_point": "", "source_url": "https://www.163.com/dy/article/L58JHAJ40511B8LM.html", "publish_time": "2026-08-26", "platform": "网易（IT之家）", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "北京现代", "title": "2026成都车展现代展台全解析：合资转型的\"中国方案\"能打吗？", "summary": "北京现代携多款焕新车亮相成都车展10号馆，展示与中国科技企业合作的智驾方案。", "focus_point": "", "source_url": "https://auto.sina.cn/2026-08-26/detail-inipqsyf6414693.d.html", "publish_time": "2026-08-26", "platform": "新浪汽车", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "北京现代", "title": "\"速成车\"，揭开了谁的焦虑？", "summary": "北京现代董事长吴周涛车展发声\"坚守造车标准摒弃速成化\"，总经理李凤刚批评删减验证。", "focus_point": "", "source_url": "https://new.qq.com/rain/a/20260826A078T300", "publish_time": "2026-08-26", "platform": "腾讯新闻（盖世汽车）", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "起亚", "title": "全新赛图斯全国\"一口价\"7.99万元起上市，13天预售订单6860辆", "summary": "起亚全新赛图斯定位\"最智能燃油SUV\"，13天预售6860辆，燃油车搭新能源级智能座舱。", "focus_point": "", "source_url": "https://k.sina.com.cn/article_1652484947_627eeb5302001zcto.html", "publish_time": "2026-08-26", "platform": "新浪新闻（新快报）", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "现代汽车", "title": "现代汽车计划推出100款全新及改款车型，22款投放中国市场", "summary": "现代汽车CEO投资者日公布100款新车计划，其中22款投放中国，进军18个全新细分赛道。", "focus_point": "", "source_url": "https://new.qq.com/rain/a/20260826A074GK00", "publish_time": "2026-08-26", "platform": "财联社", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 } ] }, { "name": "hyundai_buzz_topics_international", "opinion": "", "list": [ { "brand": "现代汽车", "title": "现代汽车计划到2030年将全球产能提升127万辆", "summary": "现代汽车2030年产能扩大127万辆推100余款新车，Q4向Waymo交付Ioniq 5自动驾驶出租车。", "focus_point": "", "source_url": "https://finance.sina.cn/usstock/mggd/2026-08-26/detail-iniprqcq0964245.d.html", "publish_time": "2026-08-26", "platform": "新浪财经", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "现代汽车", "title": "现代将于2028年推出首款SDV量产车型，搭载自研大模型", "summary": "现代汽车2028年推首款SDV量产车，搭载自研Atria AI大模型，L2+级自动驾驶逐步升级。", "focus_point": "", "source_url": "https://new.qq.com/rain/a/20260826A0831500", "publish_time": "2026-08-26", "platform": "腾讯新闻（CNMO科技）", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "现代汽车", "title": "现代起亚先后与韩国工会达成初步工资协议", "summary": "起亚8月26日与工会达成协议月薪涨10万韩元+400%奖金，现代汽车8月25日已先行达成。", "focus_point": "", "source_url": "https://auto.gasgoo.com/news/202608/26I70470400C108.shtml", "publish_time": "2026-08-26", "platform": "盖世汽车", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "捷尼赛思", "title": "三星显示为捷尼赛思GV90供应OLED显示屏", "summary": "捷尼赛思GV90搭载三星显示24.6寸升降OLED+13.2寸后排水OLED，串联OLED结构。", "focus_point": "", "source_url": "https://www.163.com/dy/article/L58FUA25051191D6.html", "publish_time": "2026-08-26", "platform": "网易（CNMO科技）", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 }, { "brand": "起亚", "title": "起亚参展首尔EV Trend Korea 2026，展出PV5七座版及EV3/EV5", "summary": "起亚参展首尔EV Trend Korea 2026，展出PV5七座版、EV3 GT-Line及EV5 GT-Line三款纯电车。", "focus_point": "", "source_url": "https://www.163.com/dy/article/L57FEOQG055692EN.html", "publish_time": "2026-08-26", "platform": "网易（手机讲坛）", "thumb": "", "origin_url": "", "yesorno": "yes", "icon": "", "heat_score": 0 } ] } ]