[
  {
    "name": "brand_hotspots",
    "opinion": "",
    "list": [
      {
        "brand": "999皮炎平",
        "focus_point": "借鉴动物创意，用趣味户外体验和社交话题联动，促自发传播，提升品牌亲和力。",
        "origin_url": "未提供",
        "platform": "数英",
        "publish_time": "2026-08-11",
        "source_url": "https://www.digitaling.com/projects/374954.html",
        "summary": "999皮炎平利用光栅技术制作动物蹭痒广告牌，以趣味形式传递止痒卖点。",
        "thumb": "/images/0812/brand_hotspots_0.jpg",
        "title": "999皮炎平，做了一组会自己“蹭痒”的广告牌",
        "yesorno": "yes"
      },
      {
        "brand": "瑞幸咖啡",
        "focus_point": "借鉴瑞幸反派联名黑化美学，汽车品牌以个性化体验和情绪营销触达年轻人。",
        "origin_url": "https://www.xiaohongshu.com/explore/6a7589f40000000008010762?xsec_token=AB2Q5xmOXGR68L6L-zK_sW_cSdmdn_rPm0OULe0OdqJns=&xsec_source=pc_search",
        "platform": "SocialBeta",
        "publish_time": "2026-08-11",
        "source_url": "https://socialbeta.com/campaign/28139",
        "summary": "瑞幸联名迪士尼四位反派推出苹果派对限定饮品与周边，用黑化美学吸引年轻人。",
        "thumb": "/images/0812/brand_hotspots_1.jpg",
        "title": "瑞幸黑化了？",
        "yesorno": "yes"
      },
      {
        "brand": "HBN",
        "focus_point": "汽车品牌可借鉴HBN携手实力派明星，以共情内容传递理念，强化用户体验营销。",
        "origin_url": "https://weibo.com/6876864514/RcI5xb1Lw",
        "platform": "SocialBeta",
        "publish_time": "2026-08-11",
        "source_url": "https://socialbeta.com/campaign/28128",
        "summary": "HBN七周年携手汪苏泷推七夕短片，传递求真爱意，同步升级早C晚A系列。",
        "thumb": "/images/0812/brand_hotspots_2.jpg",
        "title": "HBN × 汪苏泷「求」一场千真万确的真",
        "yesorno": "yes"
      },
      {
        "brand": "天猫",
        "focus_point": "借鉴情感叙事与真实用户故事，强化品牌温度，结合节日节点深化用户运营体验营销。",
        "origin_url": "https://weibo.com/1768198384/RcILog6E3",
        "platform": "SocialBeta",
        "publish_time": "2026-08-11",
        "source_url": "https://socialbeta.com/campaign/28162",
        "summary": "天猫携手王彦桐推出七夕短片，以银河喻岁月，讲述老年夫妇爱情故事，强调彼此就是最好的礼物。",
        "thumb": "/images/0812/brand_hotspots_3.jpg",
        "title": "天猫 × 王彦桐借「银河」诉说爱意",
        "yesorno": "yes"
      },
      {
        "brand": "Peak Performance",
        "focus_point": "借契合代言人完成本土化叙事，强化品牌基因，可通过数字化运营与体验营销深化用户连接。",
        "origin_url": "https://weibo.com/7714762723/RcRNwC11x?pagetype=profilefeed",
        "platform": "SocialBeta",
        "publish_time": "2026-08-11",
        "source_url": "https://socialbeta.com/campaign/28170",
        "summary": "刘雯成为Peak Performance首位代言人，以自由滑雪精神诠释品牌内核。",
        "thumb": "/images/0812/brand_hotspots_4.jpg",
        "title": "刘雯成为 Peak Performance 首位品牌代言人",
        "yesorno": "yes"
      }
    ]
  },
  {
    "name": "vehicle_hotspots",
    "opinion": "",
    "list": [
      {
        "platform": "汽车之家",
        "publish_time": "2026-08-11",
        "source_media": "汽车之家-资讯",
        "source_url": "https://www.autohome.com.cn/news/202608/1316359.html",
        "summary": "三菱ASX VR-e纯电SUV官图发布，与富士康合作，2026年四季度新西兰上市。",
        "thumb": "/images/0812/vehicle_hotspots_0.jpg",
        "title": "407马力纯电车！宾尼法利纳设计！三菱ASX VR-e官图曝光",
        "model": "",
        "focus_point": "可借鉴三菱与富士康合作模式，探索轻资产造车新路径。",
        "yesorno": "yes",
        "publish_time_verified": "2026-08-11"
      },
      {
        "platform": "汽车之家",
        "publish_time": "2026-08-11",
        "source_media": "汽车之家-资讯",
        "source_url": "https://www.autohome.com.cn/news/202608/1316358.html",
        "summary": "启境GX7中大型SUV搭载鸿蒙座舱6，配4激光雷达，主打儿童关怀，下半年上市，主。",
        "thumb": "/images/0812/vehicle_hotspots_1.jpg",
        "title": "启境GX7剧透更多产品信息 首搭鸿蒙座舱6 采用4激光雷达",
        "model": "",
        "focus_point": "可借鉴鸿蒙座舱与多激光雷达，强化家庭智能关怀场景。",
        "yesorno": "yes",
        "publish_time_verified": "2026-08-11"
      },
      {
        "platform": "易车",
        "publish_time": "2026-08-11",
        "source_media": "易车原创报道",
        "source_url": "https://news.yiche.com/zonghexinwen/20260811/10112190254.html",
        "summary": "全新星际L汽油版上市，起售价11.98万元。",
        "thumb": "/images/0812/vehicle_hotspots_2.jpg",
        "title": "全新星际L汽油版正式上市 官方指导价11.98万元起",
        "model": "",
        "focus_point": "可借鉴星际L定价策略，兼顾性价比与产品升级，不妨参考其入门款配置思路。",
        "yesorno": "yes",
        "publish_time_verified": "2026-08-11"
      },
      {
        "platform": "易车",
        "publish_time": "2026-08-11",
        "source_media": "易车原创报道",
        "source_url": "https://news.yiche.com/xinchexiaoxi/20260811/10112190066.html",
        "summary": "魏牌V8X运动版官图发布，将于8月14日上市，定位运动车型。",
        "thumb": "/images/0812/vehicle_hotspots_3.jpg",
        "title": "魏牌V8X运动版官图 将于8月14日上市",
        "model": "",
        "focus_point": "可借鉴魏牌V8X运动版上市节奏，不妨参考其运动化定位策略。",
        "yesorno": "yes",
        "publish_time_verified": "2026-08-11"
      },
      {
        "platform": "易车",
        "publish_time": "2026-08-11",
        "source_media": "易车原创报道",
        "source_url": "https://news.yiche.com/zonghexinwen/20260811/09112189681.html",
        "summary": "智界RX发布星眸大灯及专属“343”车身架构，核心配置信息正式公开。",
        "thumb": "/images/0812/vehicle_hotspots_4.jpg",
        "title": "智界RX更多信息发布 星眸大灯/专属“343”车身架构",
        "model": "",
        "focus_point": "不妨借鉴星眸大灯与专属架构，强化设计辨识度与安全叙事。",
        "yesorno": "yes",
        "publish_time_verified": "-"
      }
    ]
  },
  {
    "name": "social_hotspots",
    "opinion": "",
    "list": [
      {
        "focus_point": "不妨借鉴外贸多元化思路，平衡市场布局以对冲风险。",
        "heat_score": 90,
        "platform": "今日头条",
        "publish_time": "2026-08-11",
        "source_url": "https://www.toutiao.com/c/user/62435616925/",
        "summary": "我国外贸加快多元化布局以对冲风险，相关热门资讯在头条搜索中呈现。",
        "thumb": "/images/0812/social_hotspots_0.jpg",
        "title": "我国外贸加快多元化布局对冲风险",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "focus_point": "不妨借鉴宇树模式，以技术叙事提升估值想象空间。",
        "heat_score": 93,
        "platform": "今日头条",
        "publish_time": "2026-08-11",
        "source_url": "https://article.zlink.toutiao.com/J4dQM",
        "summary": "宇树3亿利润支撑600亿估值，引发市场关注与讨论。",
        "thumb": "/images/0812/social_hotspots_1.jpg",
        "title": "宇树3亿利润何以撬动600亿估值",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "focus_point": "不妨借鉴赛场技术迁移经验，让创新柔性落地工厂场景。",
        "heat_score": 95,
        "platform": "今日头条",
        "publish_time": "2026-08-11",
        "selection_reason": "豆包推荐(75) 硬科技落地，可借势智造宣传",
        "source_url": "https://article.zlink.toutiao.com/J4dQM",
        "summary": "摘要：报道机器人从赛场竞技走向工业应用，聚焦技术转化与落地实践，展现其在工厂场景。",
        "thumb": "/images/0812/social_hotspots_2.jpg",
        "title": "冠军机器人如何走出赛场进工厂",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "focus_point": "不妨借鉴AI短剧效率，探索内容生产新路径，保持灵活创新。",
        "heat_score": 92,
        "platform": "澎湃新闻",
        "publish_time": "2026-08-11",
        "selection_reason": "豆包推荐(81) AI内容营销可借鉴",
        "source_url": "https://www.thepaper.cn/newsDetail_forward_33710549",
        "summary": "AI短剧8月占热榜七成，每36秒上新一部；真人短剧开机量降75%，进入调整期。",
        "thumb": "/images/0812/social_hotspots_3.jpg",
        "title": "每36秒上新一部！AI短剧狂飙，短剧江湖正在换主角 美数课",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "focus_point": "不妨借鉴新能源趋势，优化燃油车型定位，温和过渡。",
        "heat_score": 94,
        "platform": "微博",
        "publish_time": "2026-08-11",
        "source_url": "https://s.weibo.com/weibo?q=7%E6%9C%88%E9%94%80%E9%87%8F%E5%89%8D%E5%8D%81%E4%BB%85%E4%B8%80%E6%AC%BE%E7%87%83%E6%B2%B9%E8%BD%A6",
        "summary": "7月销量前十仅一款燃油车，新能源车占据主导地位。",
        "thumb": "/images/0812/social_hotspots_4.jpg",
        "title": "7月销量前十仅一款燃油车",
        "yesorno": "yes",
        "publish_time_verified": "-"
      }
    ]
  },
  {
    "name": "hyundai_buzz_topics_domestic",
    "opinion": "",
    "list": [
      {
        "brand": "",
        "title": "汽车无线电池管理系统 , 还有戏吗 ? 特斯拉和现代起亚跟牌了",
        "summary": "页面需通过人机验证，开发者工具打开后刷新重试，验证已通过。",
        "focus_point": "不妨借鉴特斯拉与起亚，探索无线电池管理技术潜力。",
        "source_url": "https://www.myzaker.com/article/6a79b3348e9f0930c054092c",
        "publish_time": "2026-08-11",
        "platform": "ZAKER",
        "thumb": "",
        "origin_url": "https://www.myzaker.com/article/6a79b3348e9f0930c054092c",
        "icon": "/images/icon/ZAKER.ico",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "brand": "",
        "title": "现代汽车工会本周将举行为期四天的部分罢工，累计损失超4.2万辆",
        "summary": "现代汽车工人本周将举行为期四天的部分罢工，具体诉求和影响待关注。",
        "focus_point": "可参考工会沟通机制，提前化解分歧，减少生产波动。",
        "source_url": "https://36kr.com/newsflashes/3934828049808772",
        "publish_time": "2026-08-11",
        "platform": "36氪",
        "thumb": "",
        "origin_url": "https://36kr.com/newsflashes/3934828049808772",
        "icon": "/images/icon/36氪.ico",
        "yesorno": "yes",
        "publish_time_verified": "2026-08-11"
      },
      {
        "brand": "",
        "title": "中国车在德国抢走韩系车份额，现代欧洲CEO称“不怕公平竞争”",
        "summary": "中国汽车在德国市场抢占韩系车份额，凭借电动化优势改变竞争格局。",
        "focus_point": "不妨借鉴中国电动化经验，以公平竞争心态深耕欧洲市场。",
        "source_url": "https://www.sohu.com/a/1059861264_99895226?scm=10008.1479_13-1479_13-68_68.4935001-4964001-0.0-1-0-0-0.0&spm=smpc.content-abroad.fd-d.94.17864198358390KKTMLG",
        "publish_time": "2026-08-11",
        "platform": "搜狐",
        "thumb": "",
        "origin_url": "https://www.sohu.com/a/1059861264_99895226?scm=10008.1479_13-1479_13-68_68.4935001-4964001-0.0-1-0-0-0.0&spm=smpc.content-abroad.fd-d.94.17864198358390KKTMLG",
        "icon": "/images/icon/搜狐.ico",
        "yesorno": "yes",
        "publish_time_verified": "2026-08-11"
      }
    ]
  },
  {
    "name": "hyundai_buzz_topics_international",
    "opinion": "",
    "list": [
      {
        "brand": "",
        "title": "起亚电动厢式车欧洲市场表现强劲，占据小型电动厢式车37%份额",
        "summary": "起亚电动厢式车在欧洲市场表现强劲，占据小型电动厢式车37%市场份额。",
        "focus_point": "可借鉴起亚电动厢式车欧洲策略，不妨深耕细分市场",
        "source_url": "https://auto.gasgoo.com/news/202608/10I70468865C101.shtml",
        "publish_time": "2026-08-11",
        "platform": "盖世汽车",
        "thumb": "",
        "origin_url": "https://auto.gasgoo.com/news/202608/10I70468865C101.shtml",
        "icon": "/images/icon/盖世汽车.ico",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "brand": "",
        "title": "现代起亚推动芯片供应本土化：首款韩产车用 MCU LX Semicon LX61101 量产",
        "summary": "韩国LX Semicon量产LX61101车用MCU，为现代起亚首款本土化芯片，下半年应用于量产车型。",
        "focus_point": "不妨借鉴本土化芯片策略，增强供应链韧性，稳步前行。",
        "source_url": "https://www.myzaker.com/article/6a79b32f8e9f09328f6429cb",
        "publish_time": "2026-08-11",
        "platform": "ZAKER",
        "thumb": "",
        "origin_url": "https://www.myzaker.com/article/6a79b32f8e9f09328f6429cb",
        "icon": "/images/icon/ZAKER.ico",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "brand": "",
        "title": "起亚EV3街头路试曝光：年内美国开售 续航320英里",
        "summary": "起亚EV3纯电SUV美国路试，年内开售，续航320英里，双电池版，定位入门级。",
        "focus_point": "可借鉴起亚EV3长续航入门策略，不妨强化亲民定位",
        "source_url": "https://smartcar.cnmo.com/news/815629.html",
        "publish_time": "2026-08-11",
        "platform": "CNMO",
        "thumb": "",
        "origin_url": "https://smartcar.cnmo.com/news/815629.html",
        "icon": "/images/icon/CNMO.ico",
        "yesorno": "yes",
        "publish_time_verified": "2026-08-11"
      }
    ]
  }
]