[
  {
    "name": "brand_hotspots",
    "opinion": "",
    "list": [
      {
        "brand": "HUMAN MADE",
        "platform": "SocialBeta",
        "publish_time": "2026-09-04",
        "publish_time_verified": "2026-09-04",
        "selection_reason": "命中营销特征['×', '联名']|人工复核保留",
        "source_url": "https://socialbeta.com/campaign/28422",
        "summary": "HUMAN MADE联名日清CUP NOODLE限定杯面发售。",
        "thumb": "/images/0905/brand_hotspots_0.jpg",
        "title": "HUMAN MADE × CUP NOODLE 联名杯面正式发售",
        "focus_point": "不妨借鉴食品跨界联名，以限定设计激活年轻用户情感共鸣。",
        "yesorno": "yes"
      },
      {
        "brand": "MEDM",
        "platform": "SocialBeta",
        "publish_time": "2026-09-04",
        "publish_time_verified": "-",
        "review_note": "人工复核剔除: 观点文/纯代言官宣",
        "source_url": "https://socialbeta.com/article/111338",
        "summary": "素人IP小玉yuy半年十余场跨界联名，从手绘到品牌新宠，快闪热销，获TOP TO。",
        "thumb": "/images/0905/brand_hotspots_1.jpg",
        "title": "最火「素人」小玉yuy，成为今年 IP 联名王？",
        "focus_point": "可借鉴素人IP成长路径，以轻量联名激活年轻圈层共鸣。",
        "yesorno": "yes"
      },
      {
        "brand": "天猫",
        "platform": "SocialBeta",
        "publish_time": "2026-09-04",
        "publish_time_verified": "-",
        "selection_reason": "人工复核补标: 天猫华服奖内容营销案例",
        "source_url": "https://socialbeta.com/campaign/28418",
        "summary": "天猫华服奖携手ELLE推播客，姜思达与春夏八年后再对谈，倡导衣服与人建立长期关系。",
        "thumb": "/images/0905/brand_hotspots_2.jpg",
        "title": "天猫华服奖这个播客阵容有点厉害",
        "focus_point": "不妨借鉴播客对谈，传递衣物与人长久相伴的温暖理念。",
        "yesorno": "yes"
      },
      {
        "brand": "天与空",
        "platform": "SocialBeta",
        "publish_time": "2026-09-04",
        "publish_time_verified": "-",
        "source_url": "https://socialbeta.com/article/111335",
        "summary": "天与空、SG胜加等代理商公益营销案例及招聘信息。",
        "thumb": "/images/0905/brand_hotspots_3.jpg",
        "title": "真心推荐一些创「益」公司",
        "focus_point": "不妨借鉴公益营销，以善意连接用户，让品牌温暖人心。",
        "yesorno": "yes"
      },
      {
        "brand": "日丰",
        "platform": "SocialBeta",
        "publish_time": "2026-09-04",
        "publish_time_verified": "-",
        "selection_reason": "命中营销特征['公益']|人工复核保留",
        "source_url": "https://socialbeta.com/campaign/28419",
        "summary": "日丰携手新华网发布公益短片，为彝族孩子名字释义，办十年主题展，助学覆盖300多城。",
        "thumb": "/images/0905/brand_hotspots_4.jpg",
        "title": "日丰公益十年带你见证「世界上最美的名字」",
        "focus_point": "不妨借鉴日丰公益，以情感叙事深化品牌温度，十年坚守更动人。",
        "yesorno": "yes"
      }
    ]
  },
  {
    "name": "vehicle_hotspots",
    "opinion": "",
    "list": [
      {
        "_category": "其他",
        "_score": 1,
        "platform": "易车",
        "publish_time": "2026-09-04",
        "source_media": "易车原创报道",
        "source_url": "https://news.yiche.com/xinchexiaoxi/20260904/14112824850.html",
        "summary": "魏牌发布全新豪华方盒子车型预告图，定位新品类，具体信息待公布。",
        "thumb": "/images/0905/vehicle_hotspots_0.jpg",
        "title": "魏牌将推出全新豪华方盒子车型 定位全新品类",
        "model": "",
        "focus_point": "不妨借鉴魏牌豪华方盒子定位，探索新品类差异化机会。",
        "yesorno": "yes",
        "publish_time_verified": "2026-09-04"
      },
      {
        "_category": "上市预售",
        "_score": 4,
        "platform": "汽车之家",
        "publish_time": "2026-09-04",
        "source_media": "汽车之家-新车官图",
        "source_url": "https://www.autohome.com.cn/news/202609/1316954.html",
        "summary": "丰田发布海外版新款皇冠家族官图，搭载第五代THS混动系统。",
        "thumb": "/images/0905/vehicle_hotspots_1.jpg",
        "title": "搭载第五代THS混动系统！丰田发布海外版新款皇冠车型家族官图！",
        "model": "",
        "focus_point": "不妨借鉴丰田混动技术，以柔和姿态提升产品竞争力。",
        "yesorno": "yes",
        "publish_time_verified": "2026-09-04"
      },
      {
        "_category": "上市预售",
        "_score": 4,
        "platform": "易车",
        "publish_time": "2026-09-04",
        "source_media": "易车原创报道",
        "source_url": "https://news.yiche.com/xinchexiaoxi/20260904/10112817295.html",
        "summary": "享界V8将于9月亮相，风阻系数低至0.226，性能表现值得期待。",
        "thumb": "/images/0905/vehicle_hotspots_2.jpg",
        "title": "享界V8将于9月正式亮相 风阻系数仅为0.226",
        "model": "",
        "focus_point": "可借鉴享界V8低风阻设计，优化能耗与静谧体验。",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "_category": "上市预售",
        "_score": 4,
        "platform": "易车",
        "publish_time": "2026-09-04",
        "source_media": "易车原创报道",
        "source_url": "https://news.yiche.com/xinchexiaoxi/20260904/09112816203.html",
        "summary": "特斯拉Cybercab在美国奥斯汀正式投入运营，预计9月将在国内首次公开亮相。",
        "thumb": "/images/0905/vehicle_hotspots_3.jpg",
        "title": "特斯拉Cybercab在美国奥斯汀投入运营 有望9月国内公开亮相",
        "model": "",
        "focus_point": "不妨借鉴特斯拉无人车运营经验，稳步推进本土化布局。",
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "_category": "智能技术",
        "_score": 3,
        "platform": "汽车之家",
        "publish_time": "2026-09-04",
        "source_media": "汽车之家-行业",
        "source_url": "https://www.autohome.com.cn/news/202609/1316942.html",
        "summary": "方程豹钛9搭载百万级配置，传闻25万起售，平价策略或成新能源SUV突围关键。",
        "thumb": "/images/0905/vehicle_hotspots_4.jpg",
        "title": "配备百万级技术的钛9，卖多少钱能令人眼前一亮？",
        "model": "",
        "focus_point": "不妨借鉴钛9平价策略，以亲民定价凸显旗舰价值。",
        "yesorno": "yes",
        "publish_time_verified": "2026-09-04"
      }
    ]
  },
  {
    "name": "social_hotspots",
    "opinion": "",
    "list": [
      {
        "brand": "",
        "focus_point": "不妨参考特斯拉巡展造势，以城市巡展强化新技术认知与品牌热度。",
        "origin_url": "",
        "platform": "腾讯新闻",
        "publish_time": "2026-09-04",
        "source_url": "https://view.inews.qq.com/a/20260904A04VVD00",
        "summary": "特斯拉Cybercab将京沪等地展示，不涉销售；每公里成本约0.84元。",
        "thumb": "/images/0905/social_hotspots_0.jpg",
        "title": "特斯拉Cybercab将在北京上海多地展示",
        "heat_score": 95,
        "yesorno": "yes"
      },
      {
        "brand": "",
        "focus_point": "可借鉴AI开源社区模式，助力智能汽车生态协同创新。",
        "origin_url": "",
        "platform": "IT之家",
        "publish_time": "2026-09-04",
        "source_url": "https://www.ithome.com/0/998/403.htm",
        "summary": "工信部支持国家级AI开源社区AtomGit发展，鼓励创业企业参与开源生态建设。",
        "thumb": "/images/0905/social_hotspots_1.jpg",
        "title": "工信部：支持国家级人工智能开源社区（AtomGit）发展壮大，鼓励人工智能创业企业积极参与开源生态建设",
        "heat_score": 94,
        "yesorno": "yes",
        "publish_time_verified": "-"
      },
      {
        "brand": "",
        "focus_point": "可借鉴竞品定价与上市节奏，优化自身新车价格锚定与预售锁客。",
        "origin_url": "",
        "platform": "IT之家",
        "publish_time": "2026-09-04",
        "source_url": "https://www.ithome.com/0/998/399.htm",
        "summary": "康佳撤回A/B股退市，净资产-60.83亿，上半年减亏54.93%。",
        "thumb": "/images/0905/social_hotspots_2.jpg",
        "title": "上市 34 年：昔年“彩电一哥”康佳主动退市，四年亏损超 200 亿元",
        "heat_score": 93,
        "yesorno": "yes"
      },
      {
        "brand": "",
        "focus_point": "景区借教师节推主题优惠引客，车企可借鉴节点情感营销，面向教师家庭客群做定向权益活动。",
        "origin_url": "",
        "platform": "今日头条",
        "publish_time": "2026-09-04",
        "source_url": "https://toutiao.com/group/7545996952328995369/",
        "summary": "武汉极地海洋度假区官宣教师节活动，面向教师让利游园，拉动家庭亲子客流。",
        "thumb": "/images/0905/social_hotspots_3.jpg",
        "title": "武汉极地海洋度假区推出教师节活动",
        "heat_score": 92,
        "yesorno": "yes"
      },
      {
        "brand": "",
        "focus_point": "不妨借鉴Model Y热管理思路，优化冬季续航体验。",
        "origin_url": "",
        "platform": "今日头条",
        "publish_time": "2026-09-04",
        "source_url": "https://article.zlink.toutiao.com/J4dQM",
        "summary": "Model Y引入新一代热管理模块，集成冷媒提升热效率，改善高温座舱制冷。",
        "thumb": "/images/0905/social_hotspots_4.jpg",
        "title": "Model Y引入Super Manifold V2热管理",
        "heat_score": 91,
        "yesorno": "yes",
        "publish_time_verified": "-"
      }
    ]
  },
  {
    "name": "hyundai_buzz_topics_domestic",
    "opinion": "",
    "list": [
      {
        "brand": "北京现代",
        "focus_point": "建议关注北京现代伊兰特国产换代节奏，可参考其燃油+混动双动力组合的家轿策略。",
        "origin_url": "",
        "platform": "证券之星",
        "publish_time": "2026-09-04",
        "source_url": "https://wap.stockstar.com/detail/IG2026090400016130",
        "summary": "北京现代国产全新一代伊兰特（CN8c）谍照曝光，将提供2.0L燃油与1.6L混动动力。",
        "thumb": "",
        "title": "基本延续海外版设计 国产全新一代伊兰特谍照曝光 全面升级",
        "icon": "/images/icon/证券之星.ico",
        "yesorno": "yes"
      },
      {
        "brand": "北京现代/起亚",
        "title": "北京现代 / 起亚 | EO羿欧、EV5入20万内纯电SUV四车实测横评",
        "summary": "20万内纯电SUV场景化横评：现代EO羿欧、奇瑞舒享家、起亚EV5与羿驰05S四车实测能耗与爬坡等场景。",
        "focus_point": "不妨借鉴横评实测，优化场景化体验，强化20万内纯电价值感。",
        "source_url": "https://auto.zol.com.cn/1242/12424836.html",
        "publish_time": "2026-09-04",
        "platform": "汽车科技",
        "thumb": "",
        "origin_url": "https://auto.zol.com.cn/1242/12424836.html",
        "icon": "/images/icon/汽车科技.ico",
        "yesorno": "yes",
        "publish_time_verified": "2026-09-04"
      },
      {
        "brand": "北京现代",
        "title": "北京现代 | 沐飒入10万级燃油SUV底盘横评，12.18万起主打家庭平稳驾驶",
        "summary": "燃油SUV底盘横评：北京现代沐飒12.18万起，2.0L+6AT配四轮独立悬架，主打家庭平稳驾驶。",
        "focus_point": "不妨借鉴沐飒家庭平稳定位，以舒适底盘与亲民价格巩固10万级家用市场认知。",
        "source_url": "https://www.cet.com.cn/xwsd/10538393.shtml",
        "publish_time": "2026-09-04",
        "platform": "经济新闻网",
        "thumb": "",
        "origin_url": "https://www.cet.com.cn/xwsd/10538393.shtml",
        "icon": "/images/icon/经济新闻网.ico",
        "yesorno": "yes"
      }
    ]
  },
  {
    "name": "hyundai_buzz_topics_international",
    "opinion": "",
    "list": [
      {
        "brand": "现代汽车",
        "focus_point": "可关注现代汽车中东氢能+超快充组合打法，为出海市场提供绿色出行切入参考。",
        "origin_url": "",
        "platform": "新浪财经",
        "publish_time": "2026-09-04",
        "source_url": "https://finance.sina.com.cn/stock/usstock/c/2026-09-04/doc-iniqriia0866156.shtml",
        "summary": "现代汽车与阿曼签署合作，将推出氢能公交并建设超快充设施，拓展中东市场。",
        "thumb": "",
        "title": "现代汽车将在阿曼推出氢燃料电池公交车，并建设电动汽车充电设施",
        "icon": "/images/icon/新浪财经.ico",
        "yesorno": "yes"
      },
      {
        "brand": "起亚",
        "focus_point": "可关注起亚PBV商用车电动化布局，参考其滑板底盘+外放电切入物流细分市场。",
        "origin_url": "",
        "platform": "证券之星",
        "publish_time": "2026-09-04",
        "source_url": "https://wap.stockstar.com/detail/IG2026090400016127",
        "summary": "起亚纯电厢式车PV7谍照曝光，续航350km，将于9月14日全球首发并开启预订。",
        "thumb": "",
        "title": "9月14日首发！定位纯电动厢式车！起亚PV7谍照曝光！",
        "icon": "/images/icon/证券之星.ico",
        "yesorno": "yes"
      },
      {
        "brand": "起亚",
        "title": "起亚 | PV5变身\"移动超市\"，为韩老龄化农村免费配送食品",
        "summary": "起亚将PV5改装成移动超市加入\"Move to You\"计划，为老龄化农村免费配送食品，已投入8辆、每周覆盖约70个村庄。",
        "focus_point": "不妨借鉴起亚移动超市，以服务民生拓展电动商用车场景。",
        "source_url": "https://www.zhiding.cn/ai-applications/2026/0904/3198399.shtml",
        "publish_time": "2026-09-04",
        "platform": "至顶网",
        "thumb": "",
        "origin_url": "https://www.zhiding.cn/ai-applications/2026/0904/3198399.shtml",
        "icon": "/images/icon/至顶网.ico",
        "yesorno": "yes",
        "publish_time_verified": "-"
      }
    ]
  }
]